Seven Tactics for Selling a Home

Redfin, a U.S.–based real estate brokerage, recommends seven tactics for selling a home:

  1. Don’t overprice your property
  2. Set your price to show up in web searches
  3. Debut on Friday
  4. Stay engaged
  5. Market the property online
  6. When selling your home, stay put
  7. If you can, wait to list your property until neighbouring foreclosures are off the market

Some of these may seem obvious, but if you peruse the full report (pdf) you will see that these recommendations come from some in–depth academic research (which is nice to see).

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