Comments on: Overestimating the Paradox of Choice http://www.lonegunman.co.uk/2009/04/15/overestimating-the-paradox-of-choice/ Mon, 19 Dec 2011 14:29:41 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: How to influence (online) behaviour | THESCRAPBOOK http://www.lonegunman.co.uk/2009/04/15/overestimating-the-paradox-of-choice/comment-page-1/#comment-2534 How to influence (online) behaviour | THESCRAPBOOK Fri, 04 Dec 2009 14:58:37 +0000 http://www.lonegunman.co.uk/?p=2640#comment-2534 [...] Limit the choices available and promote bundles (noted in this list with the paradox of choice/too-much-choice effect theory firmly in mind: while the advice is solid, the paradox of choice theory is overestimated). [...] […] Limit the choices available and promote bundles (noted in this list with the paradox of choice/too-much-choice effect theory firmly in mind: while the advice is solid, the paradox of choice theory is overestimated). […]

]]> By: Devan http://www.lonegunman.co.uk/2009/04/15/overestimating-the-paradox-of-choice/comment-page-1/#comment-1463 Devan Wed, 15 Apr 2009 15:29:10 +0000 http://www.lonegunman.co.uk/?p=2640#comment-1463 Seems to me the key is here: "[W]e found no too-much-choice effect in Germany or the United States except when individuals needed to justify their choice" (246-7). But that's just the thing: In life, we almost always have to justify our choices in one way or another; we almost never have the luxury of knowing that the only repercussions of our choices are the outcomes of some study. Seems to me the key is here: “[W]e found no too-much-choice effect in Germany or the United States except when individuals needed to justify their choice” (246–7).

But that’s just the thing: In life, we almost always have to justify our choices in one way or another; we almost never have the luxury of knowing that the only repercussions of our choices are the outcomes of some study.

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